The Bicol region is known as a typhoon prone area, with typhoons from the Western North Pacific Ocean hitting the area numerous times throughout the year To help Bicolanos, specifically residents of Naga City become more disaster resilient during typhoons and other calamities, the National Resilience Council (NRC) once again partnered with SM for its Adopt-A-City Program, a city-specific partnership model pthat will link the resources of private partners with the specific needs of the LGUs inestablishing their resilient LGU systems.
SM, under the leadership of Hans Sy, was the first company to take part in the Adopt-A-City program to help Filipino communities. SM first “adopted” Cagayan de Oro City andrecently committed to offer assistance to its second city, Naga in Bicol. “We are hoping that through this initiative, we will be able to convince the private sectorto help in corporate disaster resilience — as SM has already taken the lead — not as aCSR option but as part of their core business value cycle. SM has proven time andagain that they are in the lead as far as this is concerned and through the vision of theambassador and Mr. Sy, we’re now able to make this a reality,” said NRC presidentToni-Yulo Loyzaga.“As I have always emphasized, addressing disaster issues is not just the government’s responsibility but also has to include the initiative of the private sector.
This is not onlySM’s initiative alone — this should be all private sectors working together so I hope wecan also take this opportunity to invite other private sectors to really invest in the citiesthat they have chosen,” said Hans Sy, NRC co-chair and the only Filipino boardmember of UNDRR ARISE.ARISE, the Private Sector Alliance for Disaster Resilient Societies, is a network ofprivate sector entities led by the UN Office for Disaster Risk Reduction (UNDRR). TheUN has developed Sustainable Development Goals, which are the blueprint to achievea better and more sustainable future for all. They address the global challenges weface, including those related to poverty, inequality, climate, environmental degradation,
prosperity, and peace and justice. The Goals interconnect and in order to leave no onebehind, it ís important that we achieve each Goal and target by 2030.Also present during the signing to support a disaster-resilient Philippines were SM Supermalls COO Steven Tan, Carlos P. Romulo Foundation chairman Ambassador Roberto Romulo and Naga City mayor Nelson Legacion.SM, which has more than 70 malls nationwide, continues to develop and supportenvironment initiatives that help improve the quality of life of various local communities.SM monitors and implements mitigation measures for the efficient management of itsresources, utilizes a daily water recycling system in the malls and has wastemanagement and recycling programs in place.For more information on how to adopt a city, visit the National Resilience Council website (https://resiliencecouncil.ph/). To know more about ARISE Philippines, you maycontact its secretariat via email (firstname.lastname@example.org) or check out https://cc.preventionweb.net/arise/asia_pacific/arise_philippines.