Head & Shoulders, a pioneer in scalp health development and the world’s number one anti-dandruff shampoo brand, as they launch the new premium Head & Shoulder Suprême Series Shampoo and Conditioner with Moroccan Argan Crème in the Philippines last Oct 10,2017 at Green Sun.
Present during the launch are their bran ambassador Sandara Park and Mario Maurer
Head & Shoulders’ latest innovation fuses its scalp-to-tip know-how with brand new ingredients to create a product that answers what women want and need — beautiful, deeply moisturized, soft AND dandruff-free hair. The Head & Shoulders Suprême Series with Moroccan Argan Crème comes in two variants: Head & Shoulders Suprême Moisture Shampoo and Conditioner infused with orchid perfume; and Head & Shoulders Suprême Smooth Shampoo and Conditioner, made with honey.
Head & Shoulders Suprême Moisture Shampoo and Conditioner leaves the hair touchably soft and intensely moisturized from root to tip. On the other hand, Head & Shoulders Suprême Smooth Shampoo and Conditioner leaves hair feeling super soft and smooth leaving locks perfectly polished all day. Both variants are infused with Argan crème and made with micro zinc technology that makes lusciously soft and 100% flake-free* hair a reality.
Designed to be used with the shampoo, the new Head & Shoulders Suprême Conditioner, contains Behentrimonium Chloride (BTMAC) or Better Targeting Magnetic Attraction Compound which targets damaged areas on the hair fibre for better conditioning. BTMAC is a dual-functional molecule that helps restore the cuticle, gives softness to the hair, and enables ease of combing while retaining moisture for up to 24 hours. The conditioner is also blended with rich alcohols for enhanced conditioning benefits, and 0.5% ZPT for enhanced scalp benefits.
Head & Shoulders’ scientists have long known that an unhealthy scalp leads to unhealthy hair. In fact, scratching alone can cause damage to the hair fibre resulting to dull, lack-lustre strands. Specifically, it was shown that oxidative stress leads to having an unhealthy scalp which then
grows unhealthy hair. The best thing is that the new Head & Shoulders Suprême Series’ formula combines micro zinc technology and argan crème to effectively combat oxidative stress.